MoXO. #79 I Replay: The 1st PitchLink Sales & Marketing Lit Fest
You can access 22 sessions by Authors of best selling books presenting the core ideas in TED Talk like 20 minute sessions.
22 Authors of 22 Blockbuster Sales and Marketing Books in 22 20 minute sessions over two days.
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Day 2:
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[Curated Content in this edition]
Tom Williams at The PitchLink Sales & Marketing Lit Fest 2023 speaking on How to grow your business like a weed.
[Podcast] Product Positioning - Make Yourself Obviously Awesome ft April Dunford by Chris Saad & Yaniv Bernstein
[Advice]Managing a Sales Team During Times of Uncertainty - 27 top tips from the best sales leaders by Eamonn Faherty
[Guide] Qualifying with IMPACCT by Bob Apollo
[Opinion] Your professional decline is coming (much) sooner than you think by Arthur C. Brooks
[Lessons] $50M in Mistakes: What Moz Founder Learned from Failure ft Rand Fishkin by Million Stories Media
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Convert More Prospects into Customers.
Fix the ‘5% conversion problem’ in B2B Sales. 28 international experts tell you what is wrong with your sales process and how to fix it.
Learn from – Steve Hall, Mike Kunkle, Carole Mahoney, Tim Wackel and Phil Kreindler
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[Watch] PitchLink Original
The 1st PitchLink Sales & Marketing Lit Fest 2023
256 attendees experienced The 1st PitchLink Sales & Marketing Lit Fest 2023. A totally new format of 20 min rapid fire TED Talk like sessions back to back by 11 authors each day.
Here is the session by Tom Williams, Co-Author of “Buyer Centered Selling”.
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All text with a green border to the left are quoted content from the respective curated pieces.
[Podcast]
Product Positioning - Make Yourself Obviously Awesome ft April Dunford
by Chris Saad & Yaniv Bernstein
[Sales - Advice]
Managing a Sales Team During Times of Uncertainty - 27 top tips from the best sales leaders
by Eamonn Faherty
Managing a sales team comes with its challenges. In any given week, management is faced with a barrage of new and difficult problems that often need to be solved in the moment. With layoffs sweeping the economy in the first half of 2023, these problems can seem heightened right now.
In this blog, find 27 top tips from the best sales leaders on how to manage a sales team during times of uncertainty.
[Guide]
Qualifying with IMPACCT
Advanced Opportunity Qualification for complex B2B sales
by Bob Apollo
The quality and accuracy of opportunity qualification is widely acknowledged to be one of the key predictors of future sales success - and a critical differentiator between the best salespeople and the rest.
This practical guide - drawn from the experiences of some of today’s most effective B2B sales organizations - seeks to show you how to implement a consistent, robust, and scalable approach to opportunity qualification across your own sales organization that will inevitably improve sales outcomes and bring confidence and consistency to your revenue forecasts.
[Opinion]
Your professional decline is coming (much) sooner than you think
by Arthur C. Brooks
Recently, I asked Dominique Dawes, a former Olympic gold-medal gymnast, how normal life felt after competing and winning at the highest levels. She told me that she is happy, but that the adjustment wasn’t easy—and still isn’t, even though she won her last Olympic medal in 2000. “My Olympic self would ruin my marriage and leave my kids feeling inadequate,” she told me, because it is so demanding and hard-driving. “Living life as if every day is an Olympics only makes those around me miserable.”
[Lessons]
$50M in Mistakes: What Moz Founder Learned from Failure ft Rand Fishkin
by Million Stories Media
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The Pitch.Linker X|O Update No.129. Volume 03. Issue 27* 8th July 2023